On April 8, 2025, JASSWAY, a leading global provider of POS system hardware, held a spectacular new product launch event in São Paulo, Brazil. The event was graced by a large number of partners and customers, who gathered to witness the unveiling of JASSWAY's latest and most advanced product lineup.
New Product Showcases
JASSWAY presented several groundbreaking products at the event, each designed to revolutionize the point-of-sale and self-service sectors.
Galia: The new 15-inch desktop POS machine, Galia, features an elegant aluminum alloy body. In addition to its robust build, it comes with user-friendly design elements such as LED ambient lighting, which not only adds a modern touch but also improves the overall user experience.
APUS Pro: Another new addition is the 15.6-inch desktop Windows POS machine, APUS Pro. With its aluminum alloy body, ultra-thin profile, and ultra-narrow bezel, it offers a sleek and space-saving solution for businesses.
AQUA: The 15-inch desktop POS machine, AQUA, also made its debut. Its aluminum alloy body is complemented by a foldable stand, providing enhanced flexibility in different working environments.
Zafiro: The star of the show, the 27-inch Zafiro self-service machine, stole the spotlight with its stylish design. Available in wall-mounted, desktop, and floor-standing installation options, it features an aluminum alloy body and supports various modules, including mobile payment terminals, MSR, NFC, cameras, printers, and scanners, catering to a wide range of business needs.
Positive Reception and Potential Collaborations
The newly launched products received rave reviews from the attendees. The innovative features, combined with JASSWAY's reputation for quality and reliability, generated significant interest among partners and customers. Many expressed their intention to explore potential collaborations, recognizing the products' potential to enhance business operations and customer satisfaction.
JASSWAY's presence in São Paulo not only demonstrated its commitment to the Latin American market but also reaffirmed its position as an industry leader in providing cutting-edge POS and self-service solutions. As the company continues to innovate and expand, it looks forward to forging stronger partnerships and driving the future of retail technology.
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